Content accomplishes many essential tasks for your business. Content informs website visitors. It promotes and markets your business. Content also drives traffic to your website and builds relationships. However, you may not have considered how content can generate referrals. Co-Written Content Co-written content or co-created content is an information piece that you create with a […]
How to Feng Shui Your Home Office for Better Productivity
Feng Shui is a Chinese approach to balancing heaven and earth to create a positive energy flow. If you’re a business owner one of the most important places in your life is your home office. It’s where you make a living, create and grow your business, and get the most accomplished. However, many times the […]
How to Decide What to Blog About
How do you decide what to blog about? For many business owners, and perhaps for you, you choose your topic about five minutes before you’re supposed to publish the post. This is a high stress way to blog and it’s probably not doing your business, or your readers, justice. The Perks of Planning One of […]
How to Capture Your Business Ideas and Seize Inspiration
How many times do you get a great idea only to forget about it ten minutes later? If you’re an entrepreneur then it probably happens quite often. This is because entrepreneurs tend to have active brains with new thoughts and ideas flowing through fairly constantly. And entrepreneurs are generally busy people with active lives. You […]
How to Build a Social Fan page
Do you have a Facebook fan page? Is it getting the traffic and attention you intend? Is it meeting the goals you’d set? One of the primary benefits of a Facebook Fan page is to create community and encourage social interaction under your brand identity. If you’re not enjoying a lively community there are steps […]
How to Budget a Project
As a business owner you’re probably well aware that just about everything you do for your business can be defined as a project. In fact, you might wisely approach most projects with a project management sensibility. You may establish goals, identify tasks and set deadlines. You might build a team to ehlp you with the […]
How, And Why, To Listen To Your Audience
Do you listen to your audience? Do you listen to your customers and prospects? If you know how to listen you can learn the secrets to building a strong and powerful business – the kind of business that has the capacity to make real change in the world. Most people know that listening is a […]
How to Write a Weekly Email Newsletter
Writing a weekly email always seems like a great idea in the beginning. Yet after a few months of creating weekly messages you may begin to feel not only overwhelmed but also completely bored. And let’s face it, if you’re bored so are your readers. It’s a lot of work to deliver a consistently interesting […]
How to Use LinkedIn Groups
Looking for a new way to market your online business? LinkedIn Groups may provide the competitive edge you’ve been looking for. Learn to use this powerful tool and integrate it into your marketing strategy. What is LinkedIn Groups? LinkedIn, as you may know, is a social networking site for professionals. You can use it to […]
How to Use Interviews to Market Your Business
Have you ever had the pleasure of interviewing an expert? What about being interviewed? Both situations present exceptional opportunities to market your business. Let’s take a look at them in a little more detail. Interview an Expert, Grow Your Business Credibility, Authority, Respect When you interview experts in your niche, you immediately put yourself in […]
