How to Create Your Content Listening Plan

Do you listen to your prospects and customers? Do you know what your competition is talking about and what theyâ€™re publishing? What about content trends and industry news? In order to create relevant, timely, and valuable content for your prospects and customers itâ€™s important to have a content listening plan. What is a Content Listening […]

Creator or Curator?

Today there is a lot of talk about content curation and the importance of organizing the vast amounts of content available for your niche for your audience. Some people think you have to pick: creator or curator. But, the truth is, there is no reason why you should choose between content creation and content curation. […]