While it’s clear that crowdsourcing offers an inexpensive, fast and fun way to get tasks done for your business, there are some best practices to consider in order to make the most of it. There are many legal implications for some types of work that you may not have considered, so always reflect on every […]
Tips for
Social media engagement is the key to increased revenues, but sometimes it makes sense to clean out your social media accounts. Just like you clean out a mailing list to get rid of dead addresses, it’s important to do the same with your social media accounts. There is no point in engaging with and sharing […]
How to Use LinkedIn Groups
Looking for a new way to market your online business? LinkedIn Groups may provide the competitive edge you’ve been looking for. Learn to use this powerful tool and integrate it into your marketing strategy. What is LinkedIn Groups? LinkedIn, as you may know, is a social networking site for professionals. You can use it to […]
Social Media Trends to Be Aware Of
It’s important for smart business owners to be aware of trends across social media in order to stay abreast of the best way to use social media to improve business. It can be hard to know what the next best thing is, but there are trends happening now that you can keep an eye out […]
Social Media Monitoring Tools to Simplify Your Efforts
It can be difficult to manage all the different social media opportunities out there for your business. There are specific tools per social media type, but there are also tools that work across different types of accounts to help you find out what the buzz is, know what type of buzz to create, and how […]
Six Reasons Why Your Business Needs a Mobile Commerce Plan
Over 180 billion dollars was spent online in 2012. We could end this article right there as an explanation why every business needs a mobile commerce plan. However, if you’re not convinced by all the dollars you’re leaving on the table, let’s move on and talk about more reasons why your business needs a mobile […]
How to Use Interviews to Market Your Business
Have you ever had the pleasure of interviewing an expert? What about being interviewed? Both situations present exceptional opportunities to market your business. Let’s take a look at them in a little more detail. Interview an Expert, Grow Your Business Credibility, Authority, Respect When you interview experts in your niche, you immediately put yourself in […]
Pros and Cons of Crowdsourcing
The discussion about crowdsourcing is not likely to be settled any time soon. There are many disagreements about whether or not crowdsourcing is even ethical in all cases, or if it offers a win-win for both sides of the equation. Whether you’re using crowdsourcing for labor, design, problem solving, funding or something else entirely, these […]
Mobile Commerce
From coffee shops to book stores to personal trainers, mobile commerce is taking off. Coffee shop visitors can order and pay via text, then just pick up their orders, Retail stores are offering new ways to purchase via mobile device, and even personal trainers can get in on the game by offering in-person mobile payment […]
Making Use of Google+ Local Pages
When using online methods to be found locally, it’s important to know about all the various methods that can ensure that you do get found. In the old days, the Yellow Pages was the common way to find a local business. Today, it’s Google. Most Google searches result in offline purchases, so it is a […]
