While the term “Crowdsourcing” only came about around the year 2006, the practice of crowdsourcing has been around for a long time. Many scientific advancements are the result of crowdsourcing, and opening sharing solutions and information with others allows even more discoveries to easily be made. One of the favorite uses of crowdsourcing started with […]
Three Elements of a Mobile Responsive Website
Creating specific mobile versions of your website has been deemed a necessity, but did you know that you can create one responsive website instead? Today, the ability for your website design to adjust and adapt to the user is imperative for success. With over 300 million computers and mobile devices being used to view online […]
How to Nurture Your Email List
When you think of your email list the word nurturing may not come to mind. Selling, converting, and engaging may be relevant terms but nurturing may sound too mushy and unproductive. Yet nurturing your email list may generate the results you want more quickly and effectively than an aggressive approach. What Does Nurturing an Email […]
Three Crowdsourcing Sites and Tools for Business
We’ve long understood that in business, many heads are better than one. Crowdsourcing is not the same as collaboration, but by opening up work to the masses it’s possible to end up with better results than if just one person did the work – even if no one works together. Crowdsourcing has been used successfully […]
Connecting with Customers through Local Methods
Using the internet to connect locally with your customers is an excellent way to get to know your customers. However, there is more to it than just being involved with online communities like: * Google Plus communities * Facebook.com * Twitter.com * LinkedIn.com * Meetup.com * And others… Get involved with your community on a […]
Benefits of Social Media
Most business owners understand the value of using social media to market their business. They create Facebook pages, LinkedIn profiles, and dutifully fill out their Bing business listing – all in the hope of expanding their marketing efforts. However, did you know there are many more benefits of social media than marketing? With proper use […]
How To Eliminate Business Distractions
Between emails, social media, pressing problems, never ending tasks and the never ending distractions, it can be difficult to get things done. Sometimes that looming task or project, you know the one that has to get done, just doesn’t seem to. Here’s how to refocus and eliminate business distractions so you can get more done […]
Why/How User-Generated Content Boosts Search Engine Ranking
User-generated content (UGC) are the contributions of any testimonial, review, blog post, rating, video, audio file, image or other type of media made available for other online consumers. It is generated not by the owner of the site but by users of the site. It
What Is User-Generated Content and How Is It Beneficial to Businesses
User-generated content refers to articles, blog posts, graphics, photos and other material on websites produced by users of the site. This differs from company websites that publish content produced by paid experts or professionals. In user-generated content, or UGC, the contributors are usually consumers who write material created outside of their professional realm. To businesses, […]
What Hyperlocal Marketing Is and How It Benefits Businesses
Local community marketing is an essential element in marketing your business. It’s important to first develop a plan by getting to know your target audience, finding more than one marketing channel that works, and then rinse and repeat. Five really useful hyperlocal avenues to market your business are: 1. Newspaper advertising – Not only can […]
