Taking just a little bit of time at the end of the year to prepare for the next can make a tremendous difference. Don’t just meander into the next year. Launch into it with gusto and purpose. These five ways of preparing will help you start your new year off with a bang. ==> #1: […]
Whether you’re building your first website or considering a redesign, creating a mobile friendly website requires changing the way you think about how your website is used. Width, images, options and more all play a part in how mobile users view your website. If you
Making product choices can be tricky. Everyone wants to have products that customers want to buy – products that bring in sales and profits. But how can you predict what’s going to be hot, especially if there aren’t any discernible trends yet? Here are some ways for getting a firmer grasp of the market to […]
The best kinds of marketing campaigns are those that integrate all kinds of different media in one. It’s far more effective to use email, social media, blogging, SMS and other media all together than to just use one. So how do you create integrated marketing campaigns? ==> Tease with Social Media, Launch with Email The […]
Business goals can help you drive yourself, your business and your employees further. With well-defined goals, everyone on your team will know what to shoot for and how to get there. With poorly defined goals, your business will struggle to maintain equilibrium. It’s like riding a bicycle: When you’re pedaling fast, it’s easy to stay […]
Launching a big sale at the end of the year is a fantastic way to give your income a big boost. According to the National Retail Federation, over 20% of yearly sales happen between November and December. If you get your year and sales strategy right, you could have quite a payday. So how do […]
One of the tough decisions bloggers have to make on a day-to-day basis is which blog comments to keep and which ones to delete. Some comments are obviously spam and can be deleted with little hesitation. But a lot of comments fall into a grey area. So how should you handle your blog comments? ==> […]
Personality marketing is one of the most powerful kinds of marketing you could employ. Take Oprah for example. Oprah is one of the most powerful women in the world, able to take unknown authors to the top of the New York Time bestseller list just by mentioning them on her show. Her entire business is […]
Your year-end numbers are one of the most important tools you have for steering your business. These numbers can help you identify the strongest areas of your business, as well as help you spot red flags early on. Once you know exactly what’s working and what’s not, you can fine-tune your business. So what should […]
Your subject line is the single most important sentence in all your emails. A slightly better subject line is going to make a bigger impact than a much better email. The more people who you get to open your email, the more click-throughs you’re going to get and the more sales you’ll get. Plain and […]
