Have you reached all of the goals you set for yourself and your business? If not, there may be a very real reason why. Perhaps the goals you set weren
What Is a Social Media Manager?
A social media manager oversees the development, implementation and management of the social media networking and marketing for individuals and organizations. The social media manager may be an entrepreneur who owns and operates their own business or they may be a staff member in the marketing and public relations departments of large organizations. Social media […]
What are QR Codes
QR codes are a lot like the traditional bar codes you see on the sides of cans and other products but they contain much more information. A user can download and install a barcode scanner on their smartphones to scan these codes and access a tremendous amount of information. This is an effective marketing tactic. […]
Using Twitter to Market Your Book on Smashwords
Social media marketing can boost your reader numbers. With just about everyone using these networks in one way or another, it is a microcosm of the world at large that you can use to your advantage. Consider using Twitter. Why Twitter? Twitter was a fad in the beginning. What could anyone do with only 140 […]
How to Save Money and Cut Business Expenses
Just like your personal finances, business finances are often on a tight budget. And in business, the more you can save on expenses, the more you can invest back into your business
Use Blogging to Promote Your EBook
Marketing your eBook is an important part of gaining visibility and sales on Smashwords. One way to create buzz about your book is through blogging. Use the blog as a way to let others know about what you have written. What about Blogging? A blog is an online diary of sorts. At least that is […]
Three Ways for Mentees to Reward Their Mentors
Having a successful mentee/mentor relationship requires effort from both sides. Mentoring is a method of helping others on the path to success in their profession. As a mentee, you need to make sure you are making the most out of your relationship with your mentor and be prepared to give something back to your mentor. […]
The Growing Importance of Social Media
Research has shown that social media has become one of the most important trends in modern internet marketing. No matter what size your business is, you simply cannot pass by the opportunities given when social media is at your disposal. Let’s look at some of the facts on why social media is now a huge […]
How to Produce a Better Webinar
A webinar is a fantastic way to build your business. Webinars can help sell your products or services. They boost your credibility and authority. They can also broaden your exposure and connect you with new potential clients. However, many webinars are downright boring or awkward. That
The Art of Promoting your EBook with Coupons
Everyone loves a deal and that includes book readers. EBook readers love to get a deal on the authors they love to read. Smashwords provides the facility to generate coupons for any author that publishes there. The Art of the Coupon Why do businesses use coupons? It increases their patronage. With so many other competitors […]