Why Less Is Sometimes More

Posted by Webmaster - March 30, 2013 - Blog - No Comments

Have you ever stood in front of the display cabinet at a bakery and just felt overwhelmed by the choices? What happened? Did you settle for something much less than you wanted or came in for? Did you just walk away without buying anything?

Many studies have been done on the less is more buying trigger. It seems that when people have too many options, instead of making a choice, they make no choice at all. They don