Simplicity Marketing, Inc.
  • Facebook
  • Twitter

Call toll-free: 1.888.520.5288

  • Home
  • About Us
  • SEO Services
  • Training Classes
  • Blog
  • How To …
Search the site...

Ranking Number One

How To Tutorials

  • Deep Cleaning Your Business for Growth
  • How to Grow Your Affiliate Marketing Income
  • Ten Presentation Ideas That Will Inspire Viewers
  • Unique Ways to Make Your Presentations Interesting
  • Tips for Creating a Flawless Website
  • Examples of Contextual Marketing
  • What Customers Should Expect from You
  • How to Reduce Your Time on Social Media without Killing Your Results
  • What to Expect from Your Customers?
  • Fun Ways to Generate Traffic and Leads from Social Media
  • How to Create an Easy-to-Follow Content Marketing Strategy
  • Automation Strategies That Can Quickly Scale Your Business
  • How Using Location-Specific Images and Offers Increases Your ROI
  • Should You Be Sending Cart Abandonment Reminders?
  • How to Build Credibility through Email Marketing
  • Is Mobile Marketing Right for Your Business?
  • Is the Customer Always Right?
  • Tips for Mobile Marketing Campaign Success
  • How to Create Your First Mobile Marketing Campaign
  • Why Every Business Should Invest in Content Marketing

Categories

  • Blog
  • How To Tips
  • Marketing News

Ways to Include User-Generated Content in Your Marketing Campaigns

Marketing campaigns, such as those on social media networks, require user engagement and participation to be effective. One excellent way to do this is by incorporating user-generated content. Continue reading for some ways to include this type of content in your marketing campaigns.

Consider Why Users Should Submit Content

Before beginning to think of ways to encourage user-generated content, think about why users would want to share content in the first place. This might include wanting to be part of a community with like-minded individuals, ranting or venting, wanting to share their opinion, just for fun, to find others who enjoy the same things, or to receive some sort of reward. By understanding these things, you can use them to your advantage when it comes time to use the content in marketing campaigns.

Offer Rewards

Remember the last reason, where the user gets a benefit? Use this knowledge to add user content with your marketing campaigns. You can do this by offering some sort of reward, incentive or prize for sharing their content on your site and in your marketing campaigns.

For example, a user that submits a picture of your product on Instagram might get a percentage off their next purchase. You could also hold contests with images or video user-generated content, or give prizes to one of the people who submit a comment on your blog. Use social media to announce these different prizes or rewards, such as posting it on Twitter or Facebook.

Take Advantage of Hashtags

If you have become accustomed to using Twitter, you already know what hashtags are. Use them to your advantage by creating fun hashtags for your users to interact with you and get free marketing content. You can either create a hashtag yourself, and encourage followers to use the hashtag in their own content, or find a currently trending hashtag.

If you have a local business in San Diego, and notice #SanDiego is currently a hashtag, great! You

(c) Simplicity Marketing, Inc.

Daily Marketing Tips

March 2023
S M T W T F S
 1234
567891011
12131415161718
19202122232425
262728293031  
« Dec