Use Mobile Apps to Manage Your Social Media
If you have an Android phone or an iPhone, your phone can be a powerful tool for managing your social media. You can post messages, schedule messages, check feeds, upload videos and generate reports all on the go. Here are a few apps that can make your mobile social media easier.
==> The Basics: Facebook and Twitter Apps
These are your basic bread-and-butter apps. They aren’t the most powerful or the most versatile, but you should absolutely have them on your phone anyway.
Other apps are catered more towards marketers. But some basic features, like adding friends for example, are easier on the basic app than on the apps we’ll cover below.
==> Seesmic: Good for Managing Multiple Accounts
Seesmic is a free iPhone app that allows you to manage multiple social media accounts and switch between feeds very easily. It supports Facebook, Twitter and Ping.fm.
If you have five different accounts that you need to switch back and forth from regularly, Seesmic is a great app to have on your phone. You can use it to check Facebook pages in addition to your regular Facebook account.
==> HootSuite: For Social Media Marketers
The HootSuite app can do just about everything that the web version of HootSuite can do.
You can view your feeds, which can contain updates, events, page content, news content, direct messages and more. You can split different kinds of content into different feeds.
HootSuite allows you to track mentions, @replies and direct messages all from within its interface. Using HootSuite and your phone, you can stay connected with your fans anywhere you go.
You can both post directly from HootSuite on the go, as well as schedule posts. If you come up with a brilliant idea while you’re on the bus, use HootSuite to get it up and running right away.
You can generate reports from within the app itself. You’ll get both numerical data as well as graph data. You can track clicks, track followers and more – all from the app.
If you’re not sure if the app is for you, you can get HootSuite Lite to try it out. Purchasing the full version of HootSuite costs $2.99.
==> VideoUp: For Video Bloggers / Marketers
VideoUp is a fantastic little app for people who like to do spontaneous videos.
Its functionality is relatively simple: it allows you to take videos on your iPhone, then upload them to Facebook quickly and easily.
These are some of the top apps to increase your functionality on the go. Use your smartphone to stay in touch with your followers and put out content while you’re on the go. There’s something for everyone, no matter what social networks you’re on.