Information Publishing Success Tools
When creating and selling products, it’s sometimes hard to know which tools you need and which you don’t. With information products, it can be even more confusing due to the sheer volume of options available – but it doesn’t have to be.
The best tools to help you create and sell information products are oftentimes the simplest tools available. In addition, they will be the ones that allow you to expand as your business needs grow. Keeping this in mind, let’s talk about a few tools that will help you quickly and easily create and sell your information products.
Aweber – With over 115,000 users at the time of this writing, Aweber is one of the most trusted email marketing service providers available today. Their software interface is easy to use and their deliverablity rate is superb. Aweber is also easy to integrate with your shopping cart program to make staying connected with prospects and customers a breeze.
PayPal – While there are certainly many options for accepting payments for your products, PayPal is by far the most widely recognized and respected third party payment processing company in online business. With PayPal you can offer your customers easy and secure ways to purchase your products including by credit cards, debit cards and echecks.
Clickbank – Clickbank has been in business since 1998 and has a reported 100,000 + users. They serve over 200 countries and is probably one of the most trusted online retail outlet you can use. There are no scripts or software to install and account creation takes just minutes which is perfect for beginners. Through their system you can accept many forms of payments. They handle all refunds for you and your products are automatically listed in their marketplace for affiliates to promote.
1ShoppingCart – If you’re looking for an all-in-one ecommerce solution that includes a shopping cart, affiliate management and email marketing system, you can’t go wrong with 1ShoppingCart. They offer a secure, reliable service that over 3 million users put to the test each day. One of the great things about their service is that it grows with your business. You can start out small and upgrade as your own customer base and business needs grow.
Adobe Acrobat – Take just a few minutes to browse the internet or even your computer and you’ll see a wide variety of information available in PDF format. PDF (portable document format) is the standard form of delivering information products to end users. Adobe Acrobat will allow you to create ebooks, reports, ecourses, fillable forms and more. Adobe Acrobat Pro will also allow you to edit PDFs that might need a few changes. This is especially handy when you just need to fix a typo or change a link in your ebook.
Filezilla – As an information product seller, you’ll need to transfer files to your web host. While this can be done through your host, it’s much easier to use an FTP program such as Filezilla. Filezilla connects directly with your webhost so you can upload and download files in minutes. It’s free, easy to use and has many features you might find handy as you grow your information product business.
Generating a six-figure income from selling information products is not a pipe dream. With the right tools, passion and a willingness to learn, you too can tap into this lucrative market.