The best way to host a webinar is to recruit speakers for it that have something to say to your audience that will resonate with them. They could be movers and shakers in your industry, they might be others with whom you work often, or they might even be people within your audience who have […]
As the internet gets more and more competitive, building an interactive website is more important than ever. What is an interactive website? Simply put, it’s a website which lets its visitors interact within the community, rather than just a static website which doesn’t offer the opportunity for feedback or interaction from the visitor. There are […]
One of the best methods for getting the word out about your business is to send a press release. However, it’s important to know how, when, why and to whom you should send a press release if you want them to help your business. One way is to ensure that your press release topic is […]
One of the hardest parts of being a contractor and performing services for others is creating and maintaining a realistic schedule for work and life. Most people start their business believing they will have at least 40 hours a week available as “billable hours” but soon learn that nothing could be further from the truth. […]
Working with the press in a positive manner is an essential skill for a smart business owner to learn. It doesn’t matter if you have a small “from home” firm or a large bricks and mortar business. The press can make you or break you when it comes to getting the word out about your […]
Modern technology has made it so much easier to get your materials out there. You can share ideas and pictures with the whole world and use it to make money. But just as it’s easier to share, it’s also easier to steal. That’s why it’s important to know the laws and protect yourself. Before we […]
Improving productivity is a necessity for a contractor who services multiple clients. Without a system in place that establishes good workflow, it can be really difficult to keep up momentum and take on enough clients to earn a good living. But, if you can establish a good workflow for the type of work you perform […]
One of the things you have to consider when you want to get into hosting webinars is whether or not to charge for your events. It’s not as simple as saying yes, or no, for everyone. Before you can decide whether to charge or not to charge, you have to study the entire situation fully. […]
The number one reason that marketing plans fail is due to a lack of seeing the plan through to the end. In other words: not following through. You can write a plan down in the minutest detail but without action to back up what is written, nothing will happen. Other reasons why marketing plans fail […]
When starting a new business, the details may seem overwhelming. Many things that seem simple, like buying insurance, become more complicated when you add a business into the mix. That’s why it’s important to understand what kind of insurance is available, what you need and what you don’t. Here is a quick overview of the […]
