With so many different possible ways to promote a blog competing for your attention, it can sometimes be tough to figure out exactly which techniques to implement and what to skip. Guest posting is one of the most powerful marketing tactics out there; here we’ll illuminate why. No matter what kind of blog you’re running, […]
When people think of TV advertising, they usually think of multinational brands like McDonald’s and Coca-Cola. Television branding seems outside the reach of most small businesses. The reality is, however, that ever since the advent of cable television, advertising for the little guy is very much a reality. In the past, to advertise on TV […]
If you work from home then chances are you spend much of your day sitting. In fact, most people spend a majority of their day sitting. Couple that with the fact that working from home is a sure-fire way to live a very busy life, and you have a recipe for weight gain. It’s difficult […]
There are two primary ways you can do guest blog posts. You can write a base of guest blog posts and simply send them out to blogs and offer to let them post it. Alternatively, you can contact bloggers and offer to write them an article – without sending them the article itself. The question […]
If you do a lot of guest posts, at some point you’re going to hit the “I don’t know what to write” wall. Instead of trying to come up with a completely unique article concept every time, you can cut out a lot of time and frustration by using an article template. Here are seven […]
When people think of branding through magazines, most people think of big brands like Toyota or Gucci that often buy huge spreads. There’s no way you could afford to do that kind of branding…right? Wrong. With remnant advertising, even small and medium sized businesses can build their brand through magazines. ==> What Is Remnant Advertising? […]
Many people use guest blogging as a means to drive traffic to their blog or website. It’s an SEO tactic and a traffic generation tactic. However, guest blogging can also help strengthen your brand. Guest Blogging Helps Position You as an Expert While guest blogging is all the rage right now and it seems people […]
If you have a local business, radio branding is a great way to reach your customers. If you have a national business, radio can still be a great way to brand if you use national media buying services to drastically cut down your Cost Per Point (more on this later). People listen to radio in […]
It’s common for companies to spend thousands, tens of thousands or even millions of dollars a year on advertising. Yet the simple truth is, just getting on a stage and speaking can build more credibility than spending those thousands of dollars. Public speaking is one of the most powerful tools you could use to build […]
Podcasting is an extremely powerful way to build a brand. Just the fact that you have a podcast is often enough to skyrocket your perceived credibility. The trick to podcasting success is to get your consistency and audience in hand. If you’re able to consistently put out A+ material while attracting an audience, then your […]
