Twitter is now part of everyday life. The media uses it to stay on top of news and gossip. Businesses use it for research and improved customer service. And the average consumer uses it to connect, learn, share, and laugh. As a business owner, learning how to write a great tweet can help you drive traffic, increase awareness, and connect with your audience.

#1 Know Your Audience

You only have 140 characters; spend them wisely. Make sure you