In years past link building consisted of adding your site url to web directories, submitting articles to article depositories and posting comments on blogs. Today, those strategies are considerably less effective.

Instead, you should focus your attention on natural link building methods that search engines approve of. Here are four link building strategies that you can start today.

Deep Linking

Deep linking is not a new method but it is one that many website owners overlook. Linking to a home page rather than your internal web pages is a rookie mistake. While you may feel your home page is the most important page of your website, search engines will question why most of your inbound links are going to the home page.

When people search your website, you want them to find exactly what they