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How to Have More Entrepreneurial Persistence

Whether you’ve been in business for two days or for ten years there’s one common denominator, being an entrepreneur is hard work. It requires patience, perseverance, and persistence. Let’s face it, sometimes the desire to persevere can wane. You might lose your momentum and your business mojo from time to time. That’s to be expected and it’s the time when you take stock of what you’ve accomplished and where you want to go. However, you can reduce these times and have more entrepreneurial persistence by embracing the following tips and steps.

#1 Why Do You Want It?

It’s much easier to be persistent and to put one foot in front of the other, despite failures, if you know why you want it? What is your goal and what’s the motivation behind the goal? If you’re unsure then step back and spend time figuring it out. This is important. If you don’t know your why then the how, what, and when are much more difficult to follow through on. Vision boards are often recommend for new entrepreneurs. This may be a super approach for you. And if you’ve worn the entrepreneur hat for a few years consider reinventing your vision board, chances are a few things have changed in the past few years.

#2 It’s a Chipper

Generally, success doesn’t happen overnight. It takes years of work and more baby steps than you can count. Accept that. Embrace it. It’s much easier to take many small steps toward a goal than to try to achieve a handful of monumental steps. In the fitness industry any workout that requires many different movements over a long period of time is called a chipper. It means that you just have to chip away at the workout. The same is true for your business and business goals.

#3 Support Matters

Create processes and systems that support you to succeed and identify people who can support you as well. By building a team of people who are behind you whether you succeed or fail you’ll be able to hang onto a positive mindset. Attitude is essential for perseverance. Additionally, when your systems support you to succeed every step you take along the way is much easier to manage.

Perseverance is the ability to stick with it, to follow through, and to remain steadfast even during times of struggle. It’s an entrepreneurial requirement. Understand your motivation and your reasons for your business actions and decisions. Accept that the process may be difficult. Finally, build in support systems and positive people who are there to help you along the way.

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May 2025
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