Guest blogging has become one of the primary marketing tactics for many website owners. It is certainly an excellent strategy to drive traffic. It can also boost awareness and strengthen your brand. All of those benefits are improved by the quality of the blog you’re guest posting on. It’s the difference between a spot on a community news program versus a spot on CNN. The bigger and better the blog, the better your results.

So how do you get top guest blogging opportunities?

Research, Research, Research

The first step is to begin searching for blogs in your niche. You can use tools like Google alerts or a simple search engine to begin this process. For example, if you’re searching for coffee blogs, then – using Google – you can enter your keywords and then click on “Blogs