Running a successful webinar involves both meticulous preparation and top-notch presentation skills. If done well, a teleseminar can help you increase your credibility with your audience, deliver valuable content and increase your sales.
How do you host a successful webinar?
==> Get a Good Microphone
The most important component to a webinar that appears professional is having a good microphone.
Without a good mic, your guests will likely be instantly turned off by the lack of audio clarity. When you have a good mic they might not necessarily notice; but if you have a poor one, that’ll instantly kill the webinar.
==> Create Your Slideshow
You should have a clear plan of what you want to cover well before actually doing the webinar.
The outline and the main points should be presented in slideshow form. Use your slideshow to draw attention to important points that you want people to remember.
==> Pre-Load Your Tabs and Resources
Having to load web pages or open programs and documents in the middle of your presentation is both distracting and unprofessional.
Instead, try to pre-load everything beforehand. Open all the web pages you plan on using, load all the programs and open all the documents. That way you can go through your entire presentation in a streamlined manner.
==> Rehearse At Least Once
Rehearse your entire presentation at least once. Without rehearsing your presentation, it’s very hard to gauge how long each section will be.
When you plan a presentation, you’ll often overestimate or underestimate the amount of time each section takes. Only by rehearsing the whole thing at least once can you get a good sense for how long everything takes.
==> Tips for the Actual Presentation
So you’ve done all your prep work and you’re ready to begin the actual presentation. How do you make sure your message carries across clearly, while keeping your audience entertained?
Start with your voice tone. Speaking to a webinar audience is different than everyday conversation. You need to speak slower and enunciate so everyone can hear you, even if they have a poor connection.
Sit up straight in your chair and smile while you speak. Though your guests can’t see you, it makes a difference that carries through in your voice.
Let your guests know when they can expect to have their questions answered. If you’re going to answer them as you go, let them know. If you’re going to wait until the end to answer questions, let them know that as well.
Finally, speak with enthusiasm and passion. Remember that you’re the expert that all these people are turning to. They already intrinsically trust you enough to spend time with you and learn from you. It’s natural to be nervous when you’re presenting, but just remember that in your audience’s eyes you’re already a qualified and accomplished expert.