You spend a lot of time in your office. It should be that this space is not only inviting but also energizing, healthy and creative. One way to do this is by simply creating a positive flow of air and mood throughout the space. Here are some quick and easy tips: #1 – Keep the […]
What’s the Difference in Owned, Paid, and Earned Marketing Strategy?
When you are choosing different marketing strategies to implement when marketing your business, it’s important to understand the choices you have and how they differ. You essentially have three choices when it comes to marketing, namely “owned,” “paid” and “earned” media. You’ll more than likely use a combination of all strategies for the very best […]
The Costs of Establishing a Franchise
Before you get going with any business, you need to know upfront what it takes to get started. Costs with many establishments are straight-forward, but franchises can be a bit confusing. A franchise is when someone pays a company to use their name and logo and operate under it as part of their business. The […]